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Thought Leadership from Nelson Santini
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Hey SMBs; GenAI is your force multiplier.
Here are three examples where SMBs can use GenAI as a force multiplier and compete quantitative and qualitative with larger competitors.
Nelson Santini
Jan 9, 20244 min read


CPQs and GenAI should be “besties”.
Boost Your Sales Game: How Automation Transforms Proposal Creation for Swift and Successful Deals
Nelson Santini
Jan 7, 20244 min read


Real-time Marketing Optimization via GenAI Campaigns
The Power of Adaptation: How Real-time Marketing Optimization with GenAI Revolutionizes Campaigns
Nelson Santini
Jan 3, 20244 min read

Make it easy for your selection board
Don’t let your company spend hundreds of thousands of dollars developing great solutions only to screw up the pitch.
Nelson Santini
Jan 19, 20214 min read

It’s Not Cheap to “Pink” and “Red” Team.
I’ve seen my fair share of “happy” to “glad” changes while working through Pink and Red Team reviews, and quite frankly when I dug in to get
Nelson Santini
Dec 16, 20203 min read

A tool box to master Proposal Management, and WIN!
While these teams share some tools in their modern day “cloud-based” toolboxes, like a CRM tool; there are some tools created uniquely and p
Nelson Santini
Oct 6, 20204 min read

Gain agility in your RFP offseason
This offseason, prepare your Proposal Team and your SMEs to improve their Pwin and record over the next FY. Here are five activities to cons
Nelson Santini
Sep 19, 20206 min read

Next Generation Consulting
“The last 20% of a job usually commands 80% of the effort”
Nelson Santini
Dec 1, 20152 min read
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