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Thought Leadership from Nelson Santini
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Integrate AI for success, not buzz.
Anyone remember ads of elves baking pies? I recently consulted for a business who wanted to use AI applications to better serve their...
Nelson Santini
Jul 1, 20243 min read


Of course we'd do that for you!
On my daily read about GenAI, I came across an article outlining how Air Canada’s AI chat bot “got the company in hot water”
Nelson Santini
Feb 27, 20243 min read

Cadre Capabilities vs. BIS
If you are wondering; "Butts In Seats" Found in an industry day suggestion box: “Never tell people how to do things. Tell them what to...
Nelson Santini
Jan 3, 20232 min read

Avoid “No Bids” and win better deals
BD’s job is to make sure proposal’s Pwin is overwhelmingly higher than the aggregate Pwin of the competitors.
Nelson Santini
Oct 21, 20204 min read

A tool box to master Proposal Management, and WIN!
While these teams share some tools in their modern day “cloud-based” toolboxes, like a CRM tool; there are some tools created uniquely and p
Nelson Santini
Oct 6, 20204 min read

Salt and Pepper Knowledge
Gray Beards have advice worth “coin” If you are a Government contractor, and you can remember visiting your customers, partners or peers’...
Nelson Santini
Sep 25, 20204 min read

Gain agility in your RFP offseason
This offseason, prepare your Proposal Team and your SMEs to improve their Pwin and record over the next FY. Here are five activities to cons
Nelson Santini
Sep 19, 20206 min read


Develop an “elastic” proposal team to have more “at bat” oppys.
A well-groomed, trained and elastic Proposal Team is as important to your business livelihood as your BD Team.
Nelson Santini
Sep 15, 20204 min read

Normalize Your Corporate Data. Experience the Same Truth
Here are three suggestions on how to develop trust in corporate data by normalizing it across the organization.
Nelson Santini
Jun 9, 20204 min read

Transform Your Corporate Culture to Best Use Big Data
Millions of dollars spent on Big Data analytics and staffing can go to waste if you don’t implement and nurture a data-driven culture.
Nelson Santini
Jun 4, 20203 min read


Necessity mothers all inventions. Come to find out; adaptations too.
Business life after COVID19 - we all have to improvise and adapt.
Nelson Santini
May 12, 20203 min read

Is your business gearbox in perfect synch?
Synchronize your departmental functions to optimize your business performance
Nelson Santini
May 5, 20202 min read

Sales Operations - Best Asset Never Seen
The Business Operations or Sales Operations team is a formidable tool for the enterprise.
Nelson Santini
Feb 1, 20163 min read

Focus on the Right Systems Architecture
Whether by following an inflexible plan, or by letting day-to-day business needs drive their own course; be it through acquisition or...
Nelson Santini
Jan 21, 20162 min read

The Path to BI Runs through a Lake or Warehouse
We consume BI via our smartphone, tablet, computer and even printed handouts (how is that still a thing?). From your basic bar chart to...
Nelson Santini
Dec 21, 20152 min read

BI: Beyond KPI’s face value
Is the mere action of presenting your KPIs through these tools the same as leveraging BI?
Nelson Santini
Dec 10, 20152 min read

Next Generation Consulting
“The last 20% of a job usually commands 80% of the effort”
Nelson Santini
Dec 1, 20152 min read

Sure, mind your Ps & Qs, but don’t forget your Ts & Cs.
Negotiating Ts & Cs often require significant time and attention. Don't let this slow down your sales cycle.
Nelson Santini
Oct 28, 20152 min read

In Sales, Lose Early to Win Faster!
Take decisive action and remove bad opportunities from you pipeline sooner rather than later.
Nelson Santini
Oct 21, 20152 min read

Work Your Plan and Hit your Q4 Sales Goal
It is never too early to look for and understand your sales activity trends. They will tell you what to do, if you pay attention to them.
Nelson Santini
Oct 12, 20152 min read
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